Launch of my GM Rewards credit card and loyalty program
General Motors is launching a new My GM Rewards card in collaboration with Marcus by Goldman Sachs and Mastercard. The company also announced a new My GM Rewards program for Chevrolet, Buick, GMC and Cadillac customers to go along with the card.
My GM Rewards Credit Card
My GM Rewards is the industry’s first automotive rewards-based customer loyalty program, first launched in 2018. Currently, more than 6 million GM customers are part of the program.
The new My GM Rewards program will cost you nothing if you are a current or past Chevrolet, Buick, GMC or Cadillac customer. With Silver, Gold and Platinum membership levels, you can unlock different points in the program. This includes higher point earnings and redemption caps.
For Gold and Platinum Rewards members, points can be redeemed for the purchase of GM Certified Pre-Owned vehicles. Another added benefit is that the points do not expire. Plus, the expanded program offers even more benefits.
All members can earn and redeem points toward the purchase or lease of a new GM vehicle. This also includes parts, accessories, paid certified service, and certain OnStar and Connected Services packages.
My GM Rewards is a collaboration between GM and Marcus by Goldman Sachs and Mastercard. This collaboration allows for seamless integration with the My GM Rewards loyalty program so customers can redeem even more points.
According to GM, cardholders can redeem an unlimited number of points towards the purchase or lease of a new Chevrolet, Buick, GMC or Cadillac vehicle. They can also redeem points for the purchase of Certified Pre-Owned vehicles as well as eligible GM in-dealer services – paid Certified Service, parts, accessories, select OnStar and Connected Services plans and gift cards.
Some of the additional benefits of my GM Rewards credit card include:
- 7X unlimited points for every dollar spent at GM6
- 4X unlimited points for every dollar spent everywhere else – the card that gets you 4% unlimited on a new GM6 vehicle
- Points do not expire with an account opened in good standing
- Get a $100 credit on your card statement when you spend $1,500 on fuel or pay six months of electric bills for a registered electric vehicle per calendar year7
- Up to $50 per year towards auto detailing fees at a participating dealer8
- Instant Gold level in My GM Rewards, upon card approval
- Benefits of the World Elite Mastercard
An important note to remember from GM:
“Applicants can see if they are approved for the My GM Rewards card without affecting their credit score. There will be a rigorous credit check if applicants accept their approved offer, which could impact credit scores.
Benefits of Small Business Rewards Programs
From small business credit cards to in-store cards, rewards programs offer owners multiple ways to save money on everything from office supplies to air travel to car rentals and more. . If you max out all the cards you have for your small business, the savings can be substantial at the end of the year.
The key is to find cards with the right rewards and points for the things you will eventually buy for your business. The My GM Rewards program and My GM Rewards Card are a great combination because of the options they offer for something almost every business needs, a vehicle.
Image: Marcus of Goldman Sachs